Record Labels 101: What Do Record Labels Do? Vortex Music Magazine
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New West Records
It was created by two brothers, Monte and Avery Lipman, who started releasing albums as a hobby. Bloodhound Gang was the first artist signed by Republic Records, which was quick to land bigger artists. Although signing with a label is a huge step away from being an independent artist, maintaining that sense of self-sufficiency goes a long way in ensuring your progress. Abels are increasingly looking for independent artists that can create a buzz and gain dedicated fans using unique branding and marketing. There is no cut and dry method to deciding when an artist should sign with a label (or if they ever should). In the simplest terms, a record deal is an artist giving up rights to their sound recordings and some of their future profit in order to gain professional services to advance their career.
CEO, Warner Recorded Music
That said, Gore made some high-profile deals in 2021, including global partnerships with David Bowie’s estate and Madonna for their catalogs. Its 40-plus-volume Grateful Dead live album series, Dave’s Picks, continues to rack up significant sales with each new release. WMG expanded its footprint through the acquisitions of both 300 Entertainment — the label of Megan Thee Stallion and Young Thug — for $400 million and the Doug Morris-founded 12Tone Music, home of Anderson .Paak and Dolly Parton. The label group kept Bruce Springsteen and Bob Dylan in the family by purchasing the former’s masters and publishing catalog in a $500 million deal in December and the latter’s master recordings earlier in the year.
The As-Shams catalogue of that period could serve equally well as a catalogue for South Africa’s musical fashions and political currents of the day. From the radical pan-Africanist pop of Harari/The Beaters through the avant-garde explorations of Batsumi to the rebel music of Movement in the City and the occasional international collaboration such as the Kippie Moeketsi/Hal Singer Blues Stompin’. It was Dollar Brand who suggested a new record imprint was needed, to reflect the turbulent times preceding the 1976 Soweto Uprising.
The current “Big Five” majors (Universal, Paramount, Warner Bros., Disney, and Sony) all originate from film studios that were active during Hollywood’s “Golden Age”. Four of these were among that original era’s “Eight Majors,” being that era’s original “Big Five” plus its “Little Three,” collectively the eight film studios that controlled as much as 96% of the market during the 1930s and 1940s. From website and social media videos to product demonstrations and Trade show videos. Our Diverse Portfolio speaks volumes, showcasing a legacy of brands propelled to iconic status through our video narratives.
Towards the end of 2018, artist Taylor Swift left behind her long-term label of 13 years, Big Machine, to join Republic Records instead. Interscope Records ran into a rough patch with South African rave-rappers Die Antwoord over creative differences involving their album “TEN$ION,” with Die Antwoord leaving the label as a result. Capitol Music Group is now comprised of several smaller labels such as Blue Note Records, Virgin Records, Astralwerks, and Motown Records.
How Universal, Sony and Warner — and their affiliated labels — compare financially with independent rivals, including two with superstar artists that have raised the bar for success. Everything a record label does is intended to grow your band and make you money. Record labels aim to keep you busy doing your art while they handle the business minutiae. With offices in more than 40 different countries around the globe and a dozen labels under its company umbrella, Sony Music Entertainment tends to organize its music into genre-specific labels for the sake of marketing. The company has been involved in multiple scandals, including the infamous payola scandal. In 1929, RCA bought the Victor Talking Machine Company, manufacturer of phonographs such as the “Victrola,” thus securing its place in the history of the sound raisin music and entertainment industry.
Interscope Records is a highly successful record label that reaped the rewards of its first hit in under a year after it was first founded. It went on to become even more successful in 1992 with the release of Dr. Dre’s “The Chronic,” and was lucky enough to achieve profitability by 1993. Columbia Records is the oldest name in the music industry, going all the way back to the onset of the sound recording industry as Connecticut’s Columbia Graphophone Company. The original company was based around the works of Alexander Graham Bell and his cousin, Chichester A. Bell. Columbia Records joined Sony in order to gain quicker access to industry markets in Asia.
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